A water cooler keyboard, sounds interesting. But how will a water cooler keyboard can optimize a game where the only function of a keyboard is to make moves. Isnt it the gpu that needs to be improved to optimize a game?. By the way, which keyboard is it?. Is it just a concept or already been produced?.I heard something around the water cooler about a new keyboard from them which supposedly features LCD touch screen keys which can auto detect and/or be configured to be optimized for a particular game.